Pest Management Professional, September 2012

ADVERTORIAL And Then There Was Soft Bait Liphatech understood the need for a bait with increased palatability and answered it In 2008 the Soft Bait Innovators started the new rodenticide revolution soft bait Developed with mixtures of milled grain and vegetable oil and the most advanced active ingredient on the market difethialone the bait quickly outperformed all other baits in head to head testing In all my work in the fi eld I have seen a signifi cant preference toward soft bait when compared against traditional blocks said Ted Bruesch technical support manager Liphatech Soft bait maintains its consistency in hot temperatures and because it contains no wax its highly acceptable to rodents even when theres a competing food source Some rodents have an aversion to wax and do not like the taste or smell This pure form of bait attracts rodents and keeps them coming back for more Plus why pay for wax when its just fi ller Depending on the product many traditional blocks are over 20 of this wasteful fi ller Soft bait is perfect for everyday use as well as the toughest infestations When bait absolutely positively has to work soft bait is the one to choose Currently Liphatech offers two soft baits FirstStrike the most popular soft bait in the market and Resolv their most recent innovation FirstStrike the best performing rodenticide in the market has experienced tremendous success out in the fi eld Each 10 gram FirstStrike pouch contains the active ingredient difethialone which works in a single feeding for quick results The pouches attach securely to horizontal or vertical rods in bait stations Additionally the product inhibits crumbling and translocation as compared to traditional blocks which reduces clean up chores The bait has increased effi cacy doesnt lose palatability effectiveness or shape in even the hottest of environments NO WAX SOFT BAIT With the success of the fi rst soft bait Liphatech began development of their second formula Resolv a soft bait variation formulated with the most commonly used active ingredient bromadiolone PMPs who have been using bromadiolone had desired a bait more palatable Pellet and effective than their current bromadiolone blocks Resolv gives PMPs who have been using bromoadiolone based blocks an innovative and more effective alternative that can only be found in soft bait Resolv has all the same benefi ts and properties as FirstStrike that PMPs have come to both expect and have had success with wax free high palatability tolerance in extreme weather no melting in hot temperatures and durability Resolv provides superior palatability compared to traditional blocks without wasting money on the waxy fi ller Liphatech is confi dent PMPs will be just as excited about the performance Resolv also provides a more economical alternative for soft bait coming in at a lower cost than FirstStrike The biggest advantage to soft bait is its superior palatability compared to traditional wax blocks Rodents clearly prefer the no wax formulations of FirstStrike and Resolv over the petroleum based paraffi n wax blocks Bruesch said Place Packs Molded Blocks Extruded Blocks Soft Bait